What is Coaching?
Coaching is powerful partnership – you and a coach – that can empower you, shift and change your life. It is about you, what you want and desire, and empowering you to get where you want to be with ease. It is directed towards change, moving forward, advancement, and results. From the organizational stand point, business and corporate coaching can apply to all parts of an organization from performance improvement, effectiveness to team building, retention, change management or adoption or a new technology. Coaching can be called different names like personal coaching, life coaching, business coaching, growth coaching, career, corporate coaching, etc. The coaching principles and tools are the similar. The difference is in the purpose of the coaching relationship – whether you need coaching for your personal benefits, for your business, both, or maybe for a huge organization that is going through some tough changes.
The International Coaching Federation defines coaching as “Professional coaching is an interactive process that helps individuals and organizations improve their performances and achieve extraordinary results. Professional coaches work with clients in all areas including business, career, finances, health and relationships. As a result of professional coaching, clients set better goals, take more action, make better decisions, and more fully use their natural strengths.”
Whether a client is an individual, business partners or an organization, a coach will work with you to identify who you are, what your needs are, where you currently are, and where you want to be in the future. Whether you have a new career or just started business or you are an experienced pro, coaching has been proven to increase performance levels by at least 20%. Through coaching you will get support, encouragement, tools, and resources that will enable you to move forward. Coaching is about growth, support, moving forward, change, improvements, and results.
Note: Coaches are not therapists; they are not mental health professionals. Coaching does not deal with mental health, emotional pain or healing.
